Matt Cutts in his recent videos has stated “we?「どィび「re always going be working on improving our infrastructure, so you can never guarantee a ranking”.

Matt also stated; “The best SEO’s in my experience are the ones that can adapt”. Which is why I work long hours. It is important to stay on top of things as they happen. You need to know where to look for changes. If you are an SEO person and work for a company, this is important to you as well. I come across many SEO’s that once they settle into a position, they slack on staying informed. That can cost you your job.

I tend to stay away from the 9 – 5 in an office. You tend to want to do your time and go home. When you work from your own office you tend to be more on your toes. Since your client can let you go at any moment. Showing you’re on top of your game can give you an edge and increase your worth to a client or company.

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